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Impact on printers
Many components of a smart package are added when a printed substrate is converted into a package, whether it be laying down the RFID tag or inserting the chip into the carton. However, package printers are impacted as well, sometimes even laying down the RFID tag themselves. According to Tom -Grinnan, director, innovation and adjacent markets, MWV, “Many of these technologies, including serialization and other value-added solutions, will require quality control and software systems to be on the floor for printers and converters. This might require additional training and investment by the industry.” He adds that printers that make the Cerpak product will need expertise in printing conductive inks. “On the converting side, we specifically designed Cerepak to be assembled using the same processes and equipment as the equivalent non-smart packaging,” he explains.