Shrink Label Savvy

Business opportunities

There is a clear consensus among these printers that the ability to supply shrink sleeve labels has made a significant positive impact on their businesses. Says Santos: "Adding shrink sleeves to Multi-Color's portfolio of offerings has certainly broadened the value proposition that we offer our customers. It opens the door for new business and additional business growth within current customers. The addition of this technology also provides current customers the opportunity to grow their business while maintaining just one vendor."