Shrink Label Savvy

Kroner lists several additional considerations, including the nature of the product in the container, the amount of shrink, and opacity. Because some inks can migrate through the containers and potentially contaminate the product, certain inks cannot be used for food or beverage products.

Opacity can be a significant consideration, depending on the color of the container being used, or the color of a product packaged in a clear container. "Dark containers and/or dark product will cause certain inks to look dull or darker than intended," she says.