Respecting the Needs of the Trade
Profecta Labels uses an HP Indigo ws4500 and Rotoflex Vericut2 combination to produce small-volume print runs and reduce downtime on its conventional units.
Profecta also provides its agents with training and marketing tools so they are equipped to sell the solutions. “Our research and development team is constantly testing new inks, new stocks, new methods of production, and doing research in various markets to stay on top of the latest trends influencing markets,” he adds. “As a result, we create new products that accommodate customer needs on a bi-monthly basis.” Profecta sends e-newsletters to its agents informing them about new opportunities, new products, and detailing new equipment.
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