Start Your Journey with Your Customer

Syracuse Label has invested in lean manufacturing concepts to eliminate waste and reduce non-value-added steps in the processes, new equipment to allow faster changeovers, and training of employees in lean manufacturing and new equipment.

Roberge advises that printers do their homework first, and take the time to ­really study their existing businesses and know them well. “It usually begins with customer demand, which in turn, leads to a detailed analysis and evaluation of how the changing customer trends in various markets are affecting your businesses now and, most importantly, what future impact they will have on your business growth and bottom line,” he says. In Profecta’s case, going short-run meant going digital, but only after two years of research, testing, and an overall evaluation of its existing business. “Once all the studies came in, it was clear to us that the next logical choice was digital,” says Roberge. “It fit into our existing business, accommodated the needs of our clients, liberated our overloaded flexo equipment of short-volume runs, increased profitability on those types of runs, and improved quality for complex designs.”