Raising a Glass to Self-Adhesive Labels
Jules Lejeune, managing director of the European self-adhesive labelling association FINAT, outlines the extensive opportunities for self-adhesive technology in labelling beverages in the spirits market.
In fact, along with pharmaceuticals, whisky and brandy labelling genuinely led the way—back in the 1970s—in kick-starting our industry's advance into the major beverage market segments. Today, as well as prime whiskies and Cognacs, self-adhesive labels also adorn bottles of white spirits and an enormous selection of wines—both cherished vintages and supermarket brands.
- Companies:
- FLEXcon
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