Security at its Best

"Most Pfizers of the world already use holograms for authenticity purposes," Bartholomay says. "This new technology, would allow a standard company-wide hologram to be embossed onto the product's package. We would then work with them to develop individual, customized HRI coatings for each of their separate drugs. This could virtually eliminate the costs involved in the purchase and upkeep of all the the cylinders needed for each of those separate packages." Bartholomay hopes to see this technology available by year's end.