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The solution, said to be an industry first, pairs a free-standing, RFID-enabled MAXRPM retail display, developed, built and sold by Alliance, with Seeonic’s SmartWatch™ service and UPM Raflatac UHF Gen2 DVD Spine tags, to create actionable intelligence that business users can use to optimize the manufacturing, distribution, management and marketing of high-margin promotional inventory such as entertainment DVDs. The MAXRPM system will make its debut at RFID Journal Live 2009, April 27-29, in Orlando, Florida.
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