UPM Raflatac Provides RFID-based Tags for LA Marathon

At the 2008 Los Angeles Marathon, the ChronoTrack solution provided accurate time data for 99.84 percent of all participants, easily matching results achieved with previous, higher-cost solutions.

“ChronoTrack’s solution contributed to the best LA marathon in its 23-year history, and I am very pleased,” says Terry Collier, Executive Race Director, Los Angeles Marathon. “Our third-party timing verifier told us it was the most accurate timing method he’d ever seen, and he compared it against the same method used to time the Olympics. Both race setup and cleanup were much easier—hours instead of days—and we needed fewer volunteers and far less equipment. We easily saved between 15 and 20 thousand dollars, had a smoother race operation and heard nothing but praise from race participants. Definitely a win-win solution for me.”