Patience, My Dear
A sprint to the finish line has become more of an endurance race. The real question, however, is what rewards await those that complete the course.
Feltz—The pharmaceutical industry will definitely be a driver for item-level implementation. First, this industry is less price-sensitive than the typical CPC products. More importantly, the pharmaceutical industry has a responsibility to ensure that its supply chains are not being compromised. RFID provides yet another technique for product authentication.
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