RFID Market Forecasts 2009-2019

Industry, however, usually seeks rapid ROI. RFID is being applied where it can demonstrate a fairly rapid return on investment—such as apparel tracking, manufacturing, asset tracking, book tagging, etc. Those intending to supply the highest volumes of tags for open markets have had to diversify into many closed loop applications. With some companies having limited funds at this time, some RFID projects will be delayed, but some companies will use this to their advantage and adopt RFID where the paybacks are compelling for competitive advantage and to increase sales. However, it is still very rare for any one customer to buy more than 5 million RFID labels in any one implementation.