REINING IN ACCURACY FOR COLOR MANAGEMENT

Why the reversal? Because proofing devices, which use unique sets of imaging media, have a larger color gamut (the ability to produce more colors in the spectrum) than do printing presses. It is easier, and ultimately far less expensive, to make the proofing device simulate the press than vice versa. In essence, we're beginning to accept the fact that we need to work with the lowest common denominator. This shift in process theory will necessarily have impact on workflows, and carry implications for approval practices.