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Apple’s co-founder Steve Jobs, for instance, obsessed over and patented the packaging for various Apple products, including the iPod Nano’s box and the iPhone’s packaging, according to Walter Isaacson in his recent book “Steve Jobs.” “Whether it’s an iPod Mini or a MacBook Pro, Apple customers know the feeling of opening up the well-crafted box and finding the product nestled in an inviting fashion,” states Isaacson.
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