Putting Security First

In other words, manufacturers need security packaging, and most converters already have the capability to offer it. From this combination of needs and capability emerges a long-term business opportunity for converters to increase their revenue per package.

According to James Kipp, Crown Roll Leaf (Paterson, N.J.) senior product manager, "Anytime a printer gets into a security packaging program, more often than not it's a one-year or longer program because brand packaging applications don't change designs too often. It usually means long-term business for the converter."