Get Rid of the Guesswork

The decision to do without a contract proof, relying on PDF “monitor proofs,” risks print buyers’ dissatisfaction with the reproduction of the printed project. “Most monitors are not color-managed to the color space of our customers’ flexo presses,” Pavett explains. “You could view a PDF on any monitor and predict what it’s going to look like, but you’re taking a big risk that the proof won’t represent what the press will print.”