Get Rid of the Guesswork
With knowledge and the right tools, guesswork can be removed from the color proofing equation.
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There can be little argument about the role of proofing in package-printing workflows. An acceptable proof has three essential qualities: it’s fast, affordable, and color-accurate. Achieving the closest possible match between the proof and the printing press is the objective here, with the larger goal of ensuring a predictable, repeatable printed result throughout the print run. A proof that matches the press run saves printers time and money, and generates less waste on the print job, thereby keeping customers satisfied. Trade shops that deliver fast, color-accurate proofs that do not break the bank not only fulfill a commitment to their printer customers, but also enable those printers to honor commitments further along the supply chain.
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Jean-Marie Hershey
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