PRODUCT DICTATES POUCH

Design process

While the burgeoning popularity of pouches, particularly stand-up varieties, has translated into some semi-standardized constructions, design is typically a collaborative process.

Pechiney Plastic Packaging Marketing Manager, Dry Foods, Law Burks attests, at a minimum, pouch customers detail barrier needs; stiffness requirements; preferred substrates; size/volume considerations; and print method (surface or reverse, gravure or flexo) before choosing a pouch design.