Printing for the Pharmaceutical Market
Printing for pharma companies is a very different animal than typical package printing.
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All these variations will impact how printers integrate security features. Scheer contends that the lack of standardization in packaging makes it tougher to implement certain things, and slows the process down versus, for example, printing security features onto credit cards, which are all a standard size. "[There is a] much wider range of packaging elements and form types in the pharmaceutical market and infinite combinations when you think about all the different types of packaging elements and how they all fit together," he says.
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Chris Mc Loone
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