Technology's Edge

Novalia has developed a compact, self-contained printed electronics control module, that when used in conjunction with conductive inks, enables the printed item to communicate and interact with the end user (consumer) through the senses of touch, sight, and sound. Blue Spark and Novalia's co-development of Interactive Printed Media products will focus initially on items such as children's books; posters for kids and adults; trading cards, novelty games, and toys; specialty consumer packaging; in-store retail merchandising displays; and promotional brochures.