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The PRIMIR study concludes that the quest for sustainable print in today's dynamic global market, with downward pricing pressure, a global credit crunch, and escalating energy prices, at first glance appears to face an insurmountable challenge. According to the study, the industry needs to develop a new philosophy of supply chain integration, a partnership approach, and a more supportive and inclusive dialogue—along with education throughout the industry supply chain and the corporate community.
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- Companies:
- PRIMIR
- People:
- Jackie Bland
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