Prime-time for Contone Proofing

Another pressing concern facing package printers is determining the image accuracy level demanded by their output. Digital halftone systems yield the greatest image fidelity and most exact halftone reproduction, yet the investment outlay for such precision is not within every budget.

While contone proofing accounts for approximately 35 percent of CreoScitex sales to package printers (65 percent comes from sales of halftone proofing equipment), Vanover stresses the importance of learning your specific needs as well as how different proofing technologies will serve them. "While drop-on-demand, continuous tone proofing has become more widely accepted, correct expectations of users need to be set in regards to what the DOD capabilities are and are not."