Prime label printer uses Mark Andy presses to expand into flexible packaging

By Tom Polischuk

Associated Labels: Making a difference

In celebration of World Water Day (observed annually on March 22), Associated Labels announced the completion of a year-long water project that it hopes will inspire activism and public service at both corporate and individual levels.

Rusty Ashworth, company president, stated, “Our goal was to drill and build a water well in the East African village of Kagulu in Uganda.” The village of Kagulu and its people, like more than 1.1 billion people worldwide, lack access to any clean and safe drinking water. As a result, many women and young girls in this rural Sub-Saharan African village, as with many other parts of the world, must travel as far as 10 miles everyday to retrieve water for their families.

Associated Labels’ funded water well is now complete and fully functional. “It’s incredible to see the positive human impact this work has had on our company, as well as this village worlds away,” Ashworth reflects. “Not only has this project brought clean drinking water to a community in need, it will also lead to improvements in health, sanitation, education, gender equality, and increased economic development.”

Surviving and growing in a tough competitive environment requires the capability to focus on a core business mission, while having the flexibility to respond to ever-changing market trends. Associated Labels (www.associated-labels.com), a Vancouver, Canada-based printing and packaging enterprise, is one company that has found much success adapting its core business (flexo-printed prime labels) with changing market demands (capabilities for flexible packaging and digital printing).

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