PPC Reaches Goal for Recyclable Logo Licenses

SPRINGFIELD, Mass.—In January 2012, the Paperboard Packaging Council (PPC) achieved its goal of issuing 35 licenses to converters in 2011 for using the “Paperboard Packaging Recyclable” logo. Of the 35 licensees, 27 are PPC members.

“We’re delighted that we achieved our goal,” says Ben Markens, PPC president. “The recyclable logo is one of the few ways a brand owner can alert consumers to the recyclable nature of paperboard packaging so it is vital that brand-owners begin printing it on their cartons.”