Paperboard itself is made from a renewable resource, but converters need to focus on the whole package.

By Missy Smith

Cadmus Whitehall Group, Charlotte, N.C., is also incorporating sustainability in its packaging business. “At the corporate level, there is tremendous interest in environmental sustainability. We have worked hard to stay ahead of this curve in a number of ways,” says Wade Bryant, technical services manager. “Paperboard made from properly managed forests is clearly a renewable resource and therefore has a lot to offer in a sustainability program. It is easily recycled and features a high-quality print surface with a wide range of products available. We see numerous opportunities to replace plastics for certain types of packaging, for example.”