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Dunsirn Industries soon stepped in with its Dura-laz® specialty paper material, which is outdoor-resistant, desktop laser-printable, and tear resistant. The insurance company's former cards were produced with a laser-printable index card material, resulting in multiple repeat cards being produced because originals were so easily damaged through physical handling. "With the Dura-laz material, the insurance company will only have to print new cards for existing clients once every three years," states Pat Bowser, marketing communications manager.
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