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In the world of package printing, if printers get tired of hearing about sustainability, they might as well say they are tired of doing business. One hint at the reason for this can be summed up by two "words"—Wal-Mart and P&G. These two behemoths have made it clear—through substantial initiatives—that sustainability will be important to their suppliers. Wal-Mart's Packaging Scorecard was introduced close to four years ago and has spawned a sub-industry of consultancies.
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