Packaging?Outlook and Trends

A favorable economic environment provides the foundation to take advantage of new market opportunities. Converters can—must—be market-driven, and follow, lead, and assist their customers' migration into new packaging, such as the shift from paper to film. Equally important is the recognition that packaging is part of the customers' overall supply chain and manufacturing process. Converters will succeed by being proactive in re-engineering the supply chain. This is both internal as well as external. Internally, it's by becoming more efficient in your own manufacturing process and developing cost-advantaged solutions. Externally, it's by working with your customers to re-engineer the production value chain, taking costs and time out of the entire system.