Sustainability Watch

PIA introduces 
Green Guide

PITTSBURGH—Printing Industries of America (PIA) introduced "The Green Guide for Graphic Communications: Growing and Profiting through Sustainability." The free online resource is availbale to PIA members to help printers and packaging houses capitalize on their environmentally responsible performance. The site's self-assessment tool enables a printing facility to accurately assess its green performance across a range of criteria. Then, a printer can use this assessment to establish a niche position in the marketplace and effectively communicate its "green" story to prospects, customers, and other stakeholders.