Brand Security Conference for Brand Owners, Solutions Providers

The international forum for product authentication and brand security, The PABS 2011 conference, organised by AWA Conferences & Events, will take place in Chicago, September 14-15, 2011. The program is designed to meet the needs of major brand owners and other manufacturers of consumer and industrial goods, as well as security solutions providers, for an update on the status quo in this ever-changing and increasingly important arena.

Drawing speakers from around the world and a variety of disciplines, the conference brings together experts on intellectual property, counterfeiting, and product diversion from the legal world; brand owners; and leading-edge solutions providers; and security consultants.

In-depth agenda

The wide-ranging agenda includes, in the general session, speakers from Cambridge Consultants; Greer, Burns & Crain; JDSU; MarkMonitor; and Oakley Inc. Discussing strategy and implementation will be speakers from Bilcare Technologies, CMR Associates, LLC; Johnson & Johnson (on behalf of the International Authentication Association); and PICA. Technology and solutions providers AlpVision, Prooftag, and Topflight will demonstrate some of today’s leading-edge options; and the session on enforcement and litigation will include contributions from Caterpillar, Sproxil, and the US Customs and Border Protection authority.

Networking across the value chain

In addition to the formal conference agenda, PABS 2011 represents an opportunity for the entire brand security value chain to network during the breaks and cocktail reception on the evening of the first day, and to study the brand protection solutions presented by the exhibitors at the complementary tabletop exhibition. The conference is sponsored by AlpVision and leading specialist media around the globe.

Complimentary registration for brand owners

Brand owners interested in learning more about the challenges and solutions of protecting their products from counterfeiting and diversion are invited to attend the conference without charge and should contact AWA Conferences & Events direct to take advantage of this offer.

Full details of the conference program and registration are available on the AWA Web site at www.awa-bv.com.