Packaging Graphic Production in a Flat World
For the past year I have found myself in conversations where the topic of outsourcing some graphics production has come up. The motivations of those considering outsourcing range from simple cost-cutting measures and wanting to grow their businesses through increased capacity and service offerings, to wanting an overseas presence without having to go over there and buy a company. The smaller companies are working to keep up with the bigger ones, while the bigger ones are looking for ways to be more nimble like the smaller ones. So, being the entrepreneur that I am, the revelation hit me (it only took me a year to recognize it) that the time is right for a comprehensive study to address the technical and business issues around outsourcing packaging graphics and prepress services.
- Companies:
- Artwork Systems
- Kodak