Has Proofing Gone ‘Soft’?

pP: How do you control the viewing environment in soft proofing?

Ranasinha—It’s as difficult to control the viewing environment in soft proofing as in a hard proofing scenario, and just as necessary.

Harrell—The challenge in all of this is standardization of the environment, whether we’re talking about soft or contract proofing. The biggest challenges are standardization, calibration, and profiling—i.e., process control—to make sure I’m looking at what you’re looking at. Anytime that’s done remotely, the environments have to be standardized, whether that’s the monitor I’m viewing it on, the profiles used for viewing it, resolutions—all of that has to be the same. And it’s much easier said than done.