Supplier News - March 2012

Because the labelled bottle represents such a valuable selling tool, says Lunelli, "our company has always valued 'the way we dress our bottles' highly. Our logo and associated heraldry never change and the shade of red we use is a special identifier for our brand."

GuidottiCentroStampa, part of the global Multi-Color Global Label Solutions group, has printed the labels for Ferrari Spumanti for many years. For the Ferrari Maximum brand, a 120-micron white PE film is used with a glassine release liner and wine label adhesive that resists moisture ingress and enables the label to stay on the bottle even after extended time in the ice bucket.