News on printers in the packaging printing industry from packagePrinting Jan 2012

Menasha won awards in the general category, which were judged on overall package development and design; the package's impact on production, manufacturing, storage, and warehousing; economics; brand enhancement and marketing; and impact on the retail store shelf.

Menasha's winning designs included:

Gold Award—Pineapple Upside-Down Cake Mix for customer Williams-Sonoma. Rather than a traditional square carton, the unique shape of this package adds character and selling power. High-quality graphics compliment the carton design.
Excellence Award—Stella Artois 6-pack/1 Glass Gift Pack for customer Anheuser-Busch. This package features a rectangular design and sturdy handles. The product is visible through cutouts in the package, and the white carton helps the package pop off the shelf.
Excellence Award—FULL Fast Appetite Control for customer Medestea. This carton uses a unique substrate, along with distinctive embossing and graphics to draw the consumer to the package.
Excellence Award—Golfers' Ultimate 6-Pack for customer Anheuser-Busch. An attractive and unique package along with a familiar beverage and game gives this retail gift pack a winning edge.

CCL Industries Appoints License Holder in Turkey