Kickoff for ICE USA 2011 Trade Show

The original ICE Expo debuted several years ago in Europe and has grown to become a leading worldwide dedicated converting event with more than 300 exhibitors and over 5,000 attendees. It is, like all ICE shows, held biennially and is held in Munich, Germany in odd years. ICE Asia grew out of ICE Europe and has just held its second successful event earlier this year in Shanghai, China. ICE South America will debut in São Paulo, Brazil later this year. With this newest show in the heart of Latin America—one of the most dynamic markets worldwide—ICE now covers four major continents.