Seaweed Chips Use Bio-Based Packaging from Innovia

ATLANTA—February 10, 2015—When looking at packaging options for its first product, Ocean’s Halo felt that the packaging for its seaweed chips should reflect the company's core values while also providing superior protection for their product. To maintain the crunch of the chips, it was critical to guard against moisture vapor. A high oxygen barrier was also necessary to extend shelf life. Furthermore, the packaging needed to match the Ocean’s Halo brand identity.

The solution came in the form of bio-based NatureFlex packaging from Innovia Films.

The flexible material is derived from sustainable wood pulp, offers excellent barriers to oxygen and moisture, and is certified compostable.

Ocean’s Halo Seaweed Chips is the first product from New Frontier Foods, Inc. Made from only sustainably grown seaweed and other natural ingredients, the chips are organic, baked, taste great, and are packed with vitamins and minerals, and are free of GMOs, trans fats, MSGs, and artificial ingredients.

Robert Mock, co-founder of Ocean’s Halo stated, “We were introduced to the Innovia Films’ compostable packaging alternative, NatureFlex, by Genpak, a leading food packing company with manufacturing locations in both the U.S. and Canada. Over the past two years, we have built a great partnership with Genpak to bring our products to market with not only high quality material, but also with a like-minded approach to the environment.”

Bill Reilly, the development manager with Genpak, added “Our challenge was to develop a structure that provides excellent barrier properties and works well on the packaging equipment. Ocean's Halo, Innovia and Genpak worked together closely to develop this functional and completely compostable structure.”

Christopher Tom, a sales executive with Innovia Films, was involved in the project. “We are proud to work with forward-thinking brands and packaging converters and help them reach their collective sustainability objectives,” he said.