Million-dollar Label Questions
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Variable information. Rising information needs are driving 10 percent to 12 percent growth for variable information products, states Dean Scarborough, group vice president, Fasson Roll Worldwide. Printer sales, a key indicator of material sales, were up 15 percent in 1999. Thermal transfer products are enjoying 10 percent to 12 percent growth but are also under tremendous price pressure as competition increases, and more value-added is supplied through the printer at the end-user site. One emerging growth opportunity is labels for ink jet printers.
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