MeadWestvaco Develops Wine Multipack

“Our packaging solutions allow wine manufacturers to more affordably target consumers who are looking for a convenient, easy-to-transport, single-serve multipack,” says John Perkins, vice president, business development americas, MeadWestvaco Consumer Solutions Group. “The single-serve category is growing steadily, and the introduction of a multipack of single-serve wine will effectively grow this emerging market niche within the overall wine market. It’s also important to note that with MeadWestvaco’s Coated Natural Kraft (CNK) paperboard multiple packaging and the unique, paperboard-based containers from Tetra Pak, wine marketers are able to package and distribute their products with improved billboard and consumer features.”