Wanted: A MISsionary Zeal
When competing for investment dollars against more tangible assets, MIS solution providers sometimes find it hard to get the ‘thumbs up.’
Lynch—The answer to this question is yes. However, Lean Manufacturing is a very popular buzzword today and I believe a lot of marketers try to latch onto that concept, sometimes perhaps unjustifiably. Whether or not our solution is used to fulfill a lean initiative or another is fine with me. The concept of being able to “keep score” of your operation and delve further into the potential causes of inefficiency than you ever imagined is power in itself.
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