Wanted: A MISsionary Zeal
When competing for investment dollars against more tangible assets, MIS solution providers sometimes find it hard to get the ‘thumbs up.’
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pP: Is business/production software a ‘hard sell’? Are you able to quantify tangible benefits that demonstrate an acceptable ROI during the selling stage?
Drisler—Often it is a company’s frustration with systems they have developed internally or cobbled together over the years that leads them to consider a fully integrated suite of business management software. Once their mind is open to the idea of a comprehensive solution like CRC, the ROI is easily demonstrated. As examples, the following is a small selection of ROI points reported by CRC customers since implementing THE System:
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Tom Polischuk
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