L’Oréal Turns Toward ETI for Back-to-Back Labels

BOUCHERVILLE, Quebec—L’Oréal judges the ETI technology essential for the production of its “back-to-back labels” in a context of cost reduction and environmental care strategy. L’Oréal recognizes that ETI equipment users represent the best opportunity to manufacture L’Oréal’s new patented labels.

The multinational has developed a system to reduce the wastage of the liner for the label application process. The system consists in having two webs, one on each side of the glassine liner. This way the same liner is used twice in the label application process, thus cutting out the waste by half.