Linerless Labels: A Solution for Today

Benefits across the value chain
"While linerless labels remain a small part of the overall label and product decoration industry, cost and environmental pressures on prime labeling applications and growth in hand-held variable information label printers will certainly drive additional applications," said Jackie Marolda, vice president and senior consultant at AWA Alexander Watson Associates. "Opportunities exist throughout the value chain for suppliers of adhesives and facestocks, as well as converters and end users, to capitalize on this emerging sustainable labeling method."