Packaging’s Treasure
Holographic and lenticular substrates are two materials that have enjoyed growth in the package-printing industry.
HumanEyes has released PrintPro v2.0 software that allows users to convert 2D images to 3D creations, and offers a new timeline workflow that allows users to create a wide array of 2D animation effects that are printable, adding impact to packaging to attract consumers.
GPI has developed a top coat that provides both excellent clarity, which is essential for holograms, and scuff resistance. “Unlike gravure and flexo printing processes, offset printing of holographic materials requires a top coat to assure proper ink adhesion and curing,” says Dillon.
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