When You’re Hot, You’re HOT

In many cases, package printers and brand managers want to see the proof on the actual substrate that the final product will be printed on. Wide-format printers—especially those based on UV inks—offer the flexibility to output on a wide variety of substrates that can be folded, scored, wrapped, heat sealed, etc., and are therefore especially well suited for the production of comps. Some also have the ability to add opaque white to their assortment of proofing colors.