Landa Bolsters Global Team to Meet Market Demand

Demonstrating its commitment to supporting its fast-growing customer base and interest from future customers, Landa Digital Printing is aggressively expanding its global team and business development infrastructure with the appointment of several new sales professionals.

As the international demand for Nanography and medium run 41” digital print continues, the new additions to Landa’s team covering key regions in North America (NA) have joined the company. They are fulfilling a variety of roles and bringing nearly 110 years of experience. The announcement comes a week after the Landa EMEA (Europe, Middle East, Africa) office announced appointments in that region.

Tasked with growing its customer base, the new hires will add to the existing Landa portfolio, consisting of some of the most exciting and cutting-edge print and packaging businesses in the world – companies that are leveraging their Landa presses to redefine the traditional print model and ensure its continued high value in the production mix.

New Landa appointments include:

• Bill Lawver, Inside Sales Representative
• Michael Weyermann, Regional Sales Manager - Northeast
• Steve Smith, Regional Sales Manager - Southeast
• Danny Green, Regional Sales Manager – Mid-Atlantic
• Michelle Weir, Regional Sales Manager, West

Sharon Cohen, Chief Business Officer, Landa Digital Printing, comments: “We are delighted to have secured the talent and experience of Bill, Michael, Steve, Danny and Michelle. Their highly relevant backgrounds will be instrumental in supporting our growth plans across North America, while also supporting the wider team to ensure continued high customer satisfaction, innovation and success.

“These new team members also mirror many other appointments being made across the world, enabling us to scale-up our global operations to meet increased adoption of our technology. And this isn’t just from new customers, it’s also from existing customers acquiring a second press to drive their own growth programs - as well as satisfy some of the biggest global brands that now specify medium run, high quality digital jobs.”

The Landa portfolio of Nanographic printing presses is designed to address a huge gap in the market for cost effective short to medium run mainstream packaging and commercial jobs. Solutions include the Landa S10 Nanographic Printing® Press - a single-sided B1 solution designed for mainstream packaging and converting industries - and the Landa S10P Nanographic Printing® Press, which is ideal for two-sided B1 general commercial printing.

Gil Oron, Chief Executive Officer, Landa Digital Printing, concludes: “Our vision has always been to secure the role of print within the modern communication landscape, and for us, that meant introducing a new technology that could provide the flexibility to lower run lengths, increase sustainability, and drive new profitable services. As print volumes grow exponentially, it’s incredible to see Nanography’s impact on the market.”

Source: Landa

The preceding press release was provided by a company unaffiliated with Packaging Impressions. The views expressed within do not directly reflect the thoughts or opinions of the staff of Packaging Impressions.