Security: You Either Get It or You Don’t

When it comes to printing secure labels for pharmaceuticals, converters also must keep an open mind and be willing to try new things. Printing labels using security inks is not the same as using conventional inks. For example, color-shifting inks are of a very large particle size, and according to Jay, one challenge is to correctly print with these inks and get the desired color-shift effect. “That’s something we work [on] with the pressmen and printers,” says Jay. “A lot of our inks don’t behave as regular printing inks behave and need a little more attention on the press until they can master printing them.”