Label industry Metamorphosis

Radio frequency identification (RFID) is singled out in the "Smart Labels" study as the segment that offers the greatest potential for gains. It projects the market size for RFID labeling to triple each year off a small 2002 base, and RFID "holds the potential to revolutionize supply chain management and logistics operations across a range of industries." Its major hurdle is cost, but as on-going developments bring unit costs down, RFID has the potential for new markets with huge volume opportunities.