Kodak’s Jeffrey Hayzlett Authors Chapter in New Book on Marketing Leadership

Goals for Successful Marketing Executives is a part of the Inside the Minds book series, which provides readers with proven business intelligence from C-level executives from the world’s most respected companies. Each chapter is comparable to an essay/thought leadership piece and is a future-oriented look at where an industry, profession or topic is headed and the most important issues for the future. Through an exhaustive selection process, each author was hand-picked by the Inside the Minds editorial board to author a chapter for the book.