Kellogg Launches Corporate Responsibility Report
Kellogg Company's Corporate Responsibility Report uses the Global Reporting Initiative (GRI) G3 Guidelines for the food sector, which provide a recommended framework and indicators for reporting. Kellogg is reporting at a GRI-checked application level of "B."
About Kellogg Company
Kellogg Company (NYSE: K) is driven to enrich and delight the world through foods and brands that matter. With 2012 sales of $14.2 billion, Kellogg is the world's leading cereal company; second largest producer of cookies, crackers and savory snacks; and a leading North American frozen foods company. Every day, its well-loved brands nourish families so they can flourish and thrive. These brands include Kellogg's, Keebler, Special K, Pringles, Frosted Flakes, Pop-Tarts, Corn Flakes, Rice Krispies, Kashi, Cheez-It, Eggo, Coco Pops, Mini-Wheats and many more. Because Kellogg believes in the power of breakfast, the company focuses its philanthropic efforts on global hunger relief through the Breakfasts for Better Days initiative, providing 1 billion servings of cereal and snacks—more than half of which are breakfast—to children and families in need by the end of 2016. To learn more about Kellogg's responsible business leadership, foods that delight and how Kellogg strives to make a difference in communities around the world, visit www.kelloggcompany.com.
