It's Miller Time In Plastic
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"Plastic bottles represent one of the biggest breakthroughs in the beer world in years and have been met with an overwhelmingly positive response," lauds Bob Mikulay, Miller's senior vice president of marketing. "Once legal drinking age consumers have had a chance to see the Miller plastic bottle, to touch it, to experience that the beer tastes just as good in plastic as in glass, they have been very excited about this new package."
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- People:
- Bob Mikulay
- Chris Bauer
- Miller
- Places:
- United States
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