It's in the Bag

How're we gonna do this?

Once pouch converters know their market, they need to form a partnership with not only their customers, but the design team as well. A bad pouch design can slow down the converting process, costing lots of money and headaches.

"From the start, we found that most designers are very good with designs, however, they do not know enough about the actual printing presses. This causes issues when receiving artwork that is not properly designed, or is not in the layout for the style of printing we are doing," said Dean Hoss, president and CEO of The Pyramid Group. The Pyramid Group took first place in pP's 2005 Excellence Awards Competition for a retort pouch they printed for chili.